Not logged in
Talk
Dark mode
Contributions
Create account
Log in
Navigation
Main page
Recent changes
Random page
Help about MediaWiki
Page
Discussion
Edit
View history
Editing
Today (American TV program)
(section)
From BRUS Wikipedia
Jump to:
navigation
,
search
Warning:
You are not logged in. Your IP address will be publicly visible if you make any edits. If you
log in
or
create an account
, your edits will be attributed to your username, along with other benefits.
Anti-spam check. Do
not
fill this in!
==Studio== {{more citations needed section|date=January 2012}} === RCA Exhibition Hall (original studio) === The ''Today'' program first originated from the RCA Exhibition Hall on 49th Street in [[Manhattan]] in a space now occupied by the [[Christie's]] auction house, just down the block from the present-day studio. The first set placed a functional newsroom in the studio, which Garroway called "the nerve center of the world." The barrier between backstage and on-stage was virtually nonexistent. Garroway and the on-air staff often walked through the newsroom set. Glimpses of the camera crew and technicians were a frequent occurrence, as were off-screen voices conversing with Garroway. Gradually, machines and personnel were placed behind the scenes to assemble the news and weather reports, and the newsroom was gone by 1955. === Studio 3K, Florida Showcase, Studio 8G, and Studio 3B === [[File:GE Building by David Shankbone.JPG|thumb|upright|''Today'' is broadcast from Studio 1A in [[10 Rockefeller Plaza]], to the left of [[30 Rockefeller Plaza]]]] In the summer of 1958, television manufacturer [[Philco]] complained to NBC that staging ''Today'' in a studio explicitly called the RCA Exhibition Hall was unfair (RCA owned NBC at the time). The network bowed to the pressure, and on July 7, 1958, ''Today'' moved across the street to Studio 3K in the RCA Building, where it remained through the early 1960s. On July 9, 1962, the program returned to a street-side studio in the space then occupied by the Florida Showcase. Each day, the ''Today'' production crew would have to move the [[Florida]]-related tourism merchandise off the floor and wheel in the ''Today'' news set, desks, chairs and cameras. When the show wrapped at 9:00 a.m. Eastern Time, the news set would be put away and the tourism merchandise returned to the floor. After three years in the Florida Showcase, ''Today'' moved back to the RCA Building on September 13, 1965. The network converted its news programming to all-color broadcasts at that time, and NBC could not justify allocating four (then-expensive) color cameras to the Florida Showcase studio. For the next 20 years, the show occupied a series of studios on the third, sixth, and eighth floors of NBC's headquarters; most notably Studio 3K in the 1970s, Studio 8G (adjacent to Studio 8H, home to ''[[Saturday Night Live]]''; also the current home of ''[[Late Night with Seth Meyers]]'') in the late 1970s and early 1980s, and finally Studio 3B from 1983 to 1994. === Studio 1A === ''Today'' moved to the new street-side studio on June 20, 1994, providing a link to the show's 1950s origin. Since the debut of the 1990s set, the national morning news programs of each of the major broadcast and cable-news networks have moved street-side β including two of ''Today''{{'}}s Rockefeller Center neighbors, [[Fox News]]' ''[[Fox & Friends]]'' (at [[Sixth Avenue]]) and [[CNN]]'s since-cancelled ''[[American Morning]]'' (in the summer of 2005, CNN reversed the trend, abandoning its street-level studio and moving upstairs in the [[Time Warner Center]] at [[Columbus Circle]]). ABC's ''[[Good Morning America]]'' broadcasts from [[Times Square Studios]], although only a portion of its studio is street side. [[File:Today torino.jpg|thumb|left|The outdoor studio at the [[2006 Winter Olympics|Torino Winter Olympic Games]], 2006|215x215px]] In 2006, Studio 1A underwent a major renovation to prepare for the upgrade to [[high-definition television]] broadcasts. After the departure of [[Katie Couric]] and while a new set was readied (during the summer of 2006), the program was broadcast from a temporary outdoor studio in Rockefeller Plaza, the same set that NBC used at the [[Olympic Games]] since 2004.<ref>{{cite web |title=A New Dawn for 'Today' |url=http://www.broadcastingcable.com/article/CA6364164.html |author=Glen Dickson |work=Broadcasting & Cable |date=August 21, 2006}}</ref> During the week of August 28, 2006, the show was moved to a temporary location outside of Studio 1A because [[MTV]] was converting the outdoor studio into their red carpet booth for the [[2006 MTV Video Music Awards]]. A mock set was set up in ''[[Dateline NBC]]''{{'}}s studio, which was also used during inclement weather. The program also used a temporary outdoor set at [[NBC Studios (New York City)|NBC Studios]], and [[MSNBC]]'s ''[[Countdown with Keith Olbermann]]'' (which joined at Studio 1A in 30 Rock on October 22, 2007). [[File:'Today' Show Co-Hosts Roker, Guthrie, Morales Look on as Fellow Co-Host Lauer Interviews Secretary Kerry About Iran Deal in New York (19781676778).jpg|thumb|''Today'' set in 2015]] On September 13, 2006, ''Today'' moved back into the revamped Studio 1A space. The new studio was divided into five different sections on the lower level including an interview area, the couch area, the news desk, the performance/interview/extra space area, and home base, which is where the anchors start the show. A gigantic [[Panasonic]] 103-inch [[plasma display]] monitor is often used for graphic display backgrounds. A kitchen set is located upstairs from the main studio. The blue background that is seen in the opening of the show in home base moves up and down to allow a view of the outside from the home base. Some minor changes were implemented throughout the early and middle part of 2013, not only in the way that things are presented, but also with modified graphics and minor updates to the set. That year, a new, larger anchor desk was introduced with space to seat all four main anchors (Guthrie, Lauer, Morales and Roker). The new desk brought an end to the "news desk", as the third "news reader" (Morales) now sits at the main anchor desk. Other minor changes included a new larger desk for the third hour. After the August 16, 2013, broadcast, the program vacated Studio 1A, while the space underwent a remodeling with a more modern look with (as stated by executive producer Don Nash) "a lot more bells and whistles to play with." [[File:Studio1A2017.jpg|thumb|left|Studio 1A in 2017 showcasing the 6' x 16' screen]] On September 16, 2013, ''Today'' debuted a new set and graphics package (it was originally set to debut on September 9, 2013, but was delayed one week to complete final design details).<ref>{{cite news |title='Today' Show's New Set Delayed a Week |url=http://www.mediabistro.com/tvnewser/today-shows-new-set-delayed-a-week_b195127 |work=[[AdWeek|TVNewser]] |date=September 9, 2013}}</ref> The "home base" is located on a platform that can spin 360Β°, therefore allowing the view and direction of the camera to change depending on the half-hour. A new couch and background was added in the "sofa area" (where the anchors sit and discuss topics). A [[social media]] area known as the "Orange Room," was also added to Studio 1A, which contains screens that display [[Twitter]] comments or trending topics,<ref>{{cite news |title='Today' show introduces new set, Orange Room to much fanfare |url=http://www.nydailynews.com/entertainment/tv-movies/today-show-introduces-new-set-orange-room-fanfare-article-1.1457269 |newspaper=[[Daily News (New York)|Daily News]]|location=New York |date=September 16, 2013}}</ref> [[Carson Daly]] was hired to present segments from the room during the broadcast.<ref>{{cite news |title='Today' show gets makeover with new set, Carson Daly |url=https://www.reuters.com/article/entertainment-us-nbc-today-idUSBRE98C02C20130913 |work=[[Reuters]] |date=September 12, 2013}}</ref> Six screens that also connect to one 6' x 16' screen were added in the fashion/special topic area. During its first two days of use, the show transitioned away from its news and entertainment format to a format that emphasized the social interaction of the anchors, Roker and newsreader. The graphics were also overhauled with introduction of the new set (a slightly modified version of this package and the revised logo debuted on ''[[Early Today]]'' that November, further integrating the early-morning news program's branding with ''Today''). The logo-to-peacock animation was moved from the left corner to the bottom right side corner of the screen. The logo that was first previewed on September 13, 2013, pared down the number of circular arches from five to three with its coloring switching from different variations β generally shades of red, orange and yellow to depict a sunrise β to entirely orange. In September 2015 ''Today'' updated the set once again,<ref>{{cite journal |last=Flood |first=Brian | url=http://www.adweek.com/tvnewser/nbcs-today-show-unveils-new-look-studio/271322| title=NBC's Today Show Unveils New-Look Studio | journal=AdWeek |date=September 8, 2015| access-date=January 25, 2018}}</ref> the update included new floors, a new couch, and a new anchor desk. The new set retains the 360 home base used in the previous design. The new set replaced much of the dark wood colors with lighter colors and removed the emphasis of orange in previous design in favor of orange accents. In February 2018, while Guthrie and Kotb were at the [[2018 Winter Olympics]], the studio received minor changes including new screens and flooring in the former screen area; and by November of the same year, the Orange Room got a minor change that included a triangular-pattern wall and wooden flooring.
Summary:
Please note that all contributions to BRUS Wikipedia may be edited, altered, or removed by other contributors. If you do not want your writing to be edited mercilessly, then do not submit it here.
You are also promising us that you wrote this yourself, or copied it from a public domain or similar free resource (see
BRUS Wikipedia:Copyrights
for details).
Do not submit copyrighted work without permission!
Cancel
Editing help
(opens in new window)
Tools
What links here
Related changes
Special pages
Page information
Get shortened URL